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Marketing for hospitality and tourism / Philip Kotler, John T. Bowen, James C. Makens.
- Library catalog: Books
- Author: Kotler, Philip (1931- ).
- Publishing address: Boston [etc.] : Pearson, cop. 2010.
- Description of things: XXIII, 683 s. : il. kolor. ; 28 cm.
- Publication: 5th ed.
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